Program #2: The 40 Women Over 40 Initiative

The U.S. Constitution says “We the People…” and our economic future is ultimately the responsibility of “We, The People”, not just the government, not just the wealthy and educated, or the privately owned small business sector.

BusyGal HELPS Foundation will create an annual national initiative over the next 10 years, designed to teach and financially empower Forty Women Over 40 in every state in the United States. This initiative will ultimately prepare these women with the tools, resources and entrepreneurial education, necessary to start and run successful businesses. Additionally, each woman will be pre-approved to apply for and receive an SBA backed $10,000 Start-up Loan three months AFTER successful completion of a self paced online curriculum approved by HELPS to get their individual businesses started.

Due to the $100,000+ cost of getting a business education today, it is just not financially feasible for most women over 40 to put their family's lives and their responsibilities on hold for up to 3 years and elect to go back to school to get an MBA!

Beginning first in Texas in 2020 with 40 would-be women business owners, we project this educational initiative by year 5 will have served and trained up 600 women entrepreneurs.

The first 5 cities we plan on targeting are Austin, Dallas, Fort Worth, Houston, and San Antonio. Starting in Year 2, this initiative will have begun a groundswell of hope and opportunity for older women nationally as we will roll-out our services to include, California, Georgia, New York, and Florida.

We will develop a rigorous candidate selection process in conjunction with national banks, the SBA, city WBDCs, and/or supporting foundations and individuals. We will choose 8 women per city to each receive a scholarship to enroll in this 9-12 month 80 hour curriculum. These are the courses each woman will be expected to complete within 365 Days to qualify for the $10,000 loan:


1. Cultivating the Entrepreneurial Mindset

2. Components of Business Success

3. Business Communications

4. Personal Finance Management

5. Business Law and Taxation

6. Technology and Apps for Business

7. Business Finance

8. Raising Capital for Business

Business ownership is a powerful tool that creates employment and boosts local, state, and national economies! Skills like critical thinking, problem solving, communication, risk bearing, working in a team and self-reliance are not only natural gifts, but they can be learnt through a comprehensive program such as what we are spearheading.


Most programs consistently cater to either the millennial or youth. There are very few opportunities for the older woman who has a great idea for a business, yet is not financially independent, but wants to lift up her prospects for a better future. For the middle aged, forgotten woman who feels like it is too late for her dreams to come true, the BusyGal HELPS Foundation's 40 Women Over 40 Initiative can be her saving grace!

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